Green Bonds: How the new European standard works and why the EU doesn't use it itself
The European Union has created a new standard for green bonds designed to ensure that proceeds are directed toward projects with a positive environmental impact. Yet, the EU itself has decided not to apply this standard to its own issuances. What does this mean for the green bond market and investors?

What are green bonds and how do they work

Green bonds are a category of bonds used to finance projects with a positive environmental impact. Issuers voluntarily meet standards set by an independent body—typically a non-governmental organization—that go beyond legal requirements.

The first green bonds were issued in 2007 by the European Investment Bank (EIB), then under the name Climate Awareness Bond. Since then, the market for these instruments has been growing dynamically.

Who issues green bonds today?

You will find various types of issuers in the green bond market:

European institutions – primarily the European Investment Bank and other supranational organizations

The US market – for example, the government-sponsored mortgage agency FNMA

Corporations – Apple, Pepsi, Verizon, and other large companies

National and local governments – financing infrastructure projects through green bonds

The European Union is an undisputed leader in this field. As part of the NextGenerationEU program, established in 2021 as a tool for economic recovery following the COVID-19 pandemic, it has become the world's largest issuer of green bonds. In November 2024, it announced that under this program, it had sold bonds worth more than EUR 65 billion.

European Green Bond Standard: what the new standard requires

The EU enshrined specific rules for issuing a "European Green Bond" (EuGBS) in Regulation (EU) 2023/2631 of the European Parliament and of the Council of 22 November 2023. The standard has been in effect since 21 December 2024.

In addition to the EuGBS, the regulation also addressed two other types of "green" bonds—bonds marketed as environmentally sustainable and sustainability-linked bonds. However, it imposes significantly lower requirements for their issuance than for European green bonds.

Conditions for issuing European green bonds

An issuer wishing to use the "European Green Bond" designation must meet the following conditions:

85% of the funds raised from the issuance must be used for projects covered by the EU taxonomy

15% of the funds may be used for projects that do not meet EU taxonomy regulations but align with their requirements and satisfy the "do no significant harm" criterion

The issuer is not from a high-risk country or a country that does not cooperate on tax matters

The bond is assessed prior to issuance by an external reviewer registered with the European Securities and Markets Authority (ESMA)

The issuer publishes a prospectus in accordance with Regulation (EU) 2017/1129

Issuer reporting obligations

In addition to the rules mentioned, issuers of European Green Bonds must fulfill ongoing reporting obligations. They must submit an annual report on the allocation of proceeds from the bonds sold and prepare an environmental impact report.

Why the EU is not using its own green bond standard

Despite the regulation being in effect, the EU recently decided not to use the EUGBS standard for its own issuances.

The reason? The timing of the NextGenerationEU program

The NextGenerationEU program was launched back in 2021 with a fixed schedule running through 2026. The final version of the EUGBS was only completed last year. The European Commission therefore announced that it would maintain the original rules for the entire program, which are based on the International Capital Market Association (ICMA) guidelines—rules that are widely used but less stringent than the EUGBS.

Criticism of the EU's decision

This decision has drawn criticism. Bas Eickhout, co-chair of the Greens in the European Parliament, called it "absurd" and pointed out that the Commission is undermining the credibility of its own standard.

Sustainable finance experts have expressed similar views, warning that the EU is sending a contradictory signal and slowing the adoption of the new rules among other issuers.

The first European Green Bond issuances

Although the regulation has only been in effect since December 2024, the first European Green Bonds appeared on the market as early as the beginning of 2025.

Pioneers of the new standard

Italy's A2A – the first issuer in January was the energy company A2A, which issued a 500 million EUR bond.

Île-de-France Mobilités – the French regional public transport operator issued a 1 billion EUR bond, becoming the first public entity to issue a bond in accordance with the EuGBS framework.

Key EIB issuance: extraordinary investor interest

A key event was the issuance by the European Investment Bank, which brought a 3 billion EUR bond to market in April.

This transaction represented not only the largest EuGB bond issued to date, but also the first issuance of its kind by a supranational institution that is a regular participant in capital markets.

The bond saw extraordinary investor interest – demand exceeded 40 billion EUR, which corresponds to an oversubscription of more than thirteen times.

The future of European Green Bonds: a revolution or a niche market?

Despite the initial successful issuances, it remains to be seen whether the new standard will become the "gold standard" for green financing, as the EU intended.

Challenges to wider adoption of the standard

Several factors may hinder the mass adoption of European Green Bonds:

High regulatory requirements for issuers may deter smaller companies

Absence of relevant incentives for investors reduces the attractiveness of the instrument

High costs associated with issuing EuGBS represent a significant barrier

These obstacles could easily cause the European Green Bond market to remain entirely niche, without any significant impact on the broader sustainable investment market.

Need advice on issuing bonds?

Bonds, investment funds, and similar instruments are not just an alternative to bank financing – they are a tool that allows you to raise funds directly from investors. Without bank covenants, without disclosing sensitive data to a bank.

Why handle issues with endors

At endors, we specialize in capital markets and help companies raise capital for development and business growth. Our partner Michal Kapitán has successfully overseen over 100 bond issues totaling 10 billion CZK.

Jiří Mlčák, the author of this article, provides all services related to corporate bond issues at endors and can advise you on how to meet the requirements of the new EuGBS standard.

Get in touch with us at info@endors.cz or call us at +420 601 501 630.

About the author – Jiří Mlčák

Jiří is an attorney specializing in capital markets, contract law, and the defense industry. Throughout his career at leading Czech law firms, he has focused primarily on licensing proceedings before the Czech National Bank, business project financing, AML, and compliance. In the defense sector, he provides legal counsel and participates in negotiations with international partners. He also gained valuable experience at the Ministry of Industry and Trade and the High Court in Prague.

Are you considering a bond issue to finance your growth?
We will guide you through the entire issuance process, including the requirements of the new European EuGBS standard, so you can secure capital directly from investors.
You will be assisted by capital markets expert Jiří Mlčák
The initial assessment of your situation is completely non-binding
100+ successful issues totaling over CZK 10 billion
Vaše zpráva dorazila do endors
Teď je řada na nás – seznámíme se s vaším dotazem a ozveme se vám do 24 hodin.
Něco se pokazilo. Zkuste odeslat formulář znovu.
RAW_CMS_FAQ: {"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"What are green bonds?","acceptedAnswer":{"@type":"Answer","text":"Green bonds are a category of bonds used to finance projects with a positive environmental impact. Issuers voluntarily meet standards set by an independent body that go beyond legal requirements."}},{"@type":"Question","name":"Who issues green bonds?","acceptedAnswer":{"@type":"Answer","text":"European institutions led by the European Investment Bank, the US market, large corporations such as Apple, Pepsi, or Verizon, as well as national and local governments. The largest issuer in the world is the European Union, thanks to the NextGenerationEU program."}},{"@type":"Question","name":"What is the European Green Bond Standard (EuGBS)?","acceptedAnswer":{"@type":"Answer","text":"It is a standard for the European Green Bond designation, which the EU established in Regulation 2023/2631, effective from December 21, 2024. In addition, the regulation governs milder categories of bonds offered as environmentally sustainable and sustainability-linked bonds."}},{"@type":"Question","name":"What conditions must a European Green Bond issue meet?","acceptedAnswer":{"@type":"Answer","text":"At least 85% of the funds must go to projects in accordance with the EU Taxonomy, with the remaining 15% going to projects meeting the 'do no significant harm' criteria. The issuer must not be from a high-risk or non-cooperative tax jurisdiction, the bond must be assessed by an external reviewer registered with ESMA before issuance, and the issuer must publish a prospectus."}},{"@type":"Question","name":"What are the issuer's reporting obligations?","acceptedAnswer":{"@type":"Answer","text":"Issuers of European Green Bonds must submit an annual report on the allocation of proceeds from the bonds sold and prepare an environmental impact report."}},{"@type":"Question","name":"Why does the EU not use its own green bond standard?","acceptedAnswer":{"@type":"Answer","text":"The NextGenerationEU program was launched in 2021, while the final form of the EuGBS was developed later. The Commission therefore retained the original, less stringent rules based on ICMA guidelines for this program. This decision sparked criticism that the EU is undermining the credibility of its own standard."}},{"@type":"Question","name":"When did the first European Green Bond issues appear?","acceptedAnswer":{"@type":"Answer","text":"The regulation has been in effect since December 2024, and the first issues appeared in early 2025. Pioneers included the Italian energy company A2A and the French transport operator Île-de-France Mobilités. A key milestone was the European Investment Bank's April issue of EUR 3 billion, which saw extraordinary investor interest."}},{"@type":"Question","name":"What are the barriers to wider adoption of the standard?","acceptedAnswer":{"@type":"Answer","text":"High regulatory requirements may deter smaller companies, there is a lack of relevant incentives for investors, and issuing under EuGBS is costly. These obstacles may cause the European green bond market to remain somewhat niche."}}]}